Thursday 12 November 2009

Woman's Weekly




The audience profile for the average consumer of Woman's Weekly magazine is a 59 year old woman with a real lust for life, open to new experiences and are image conscious.

The woman’s weekly magazine website consists of things which women will be interested in, things such as health, diet and relationship advice etc which are presented as the tabs in the website.
These are what the target audience will be interested and media text and information in the website has been put their especially for the audience so they will buy and enjoy reading Women's Weekly.
The cover for the issue of 7th-13th October has the main image of Claudia Winkleman who is well known for her appearance on “strictly come dancing- it takes two”. Who again is well known amongst the age group for women in their 50-60’s. The video on the right hand side shows tips on how to do hair which also helps with the image conscious of the women.
The Women's Weekly website includes topics such as
-Fashion
-Three ways to ease the pain of varicose veins-
-How to brighten your garden-
-TravelPlus puzzles,
-stars and experts advice,
These are what most of the target audience can relate to and are intereseted in, and these things macth up to the audience profile as these things appeal to them and are up on the website for a reason.